Prospective students belonging to Gen Z are unlike any generation that has come before them. True digital natives, they seek authenticity and connection across a range of online platforms.  Institutions and universities will be recruiting Gen Z students for the next 10 years – how can institutions ensure they are meeting student needs?

Using proprietary data and real student insights from IDP and Unibuddy, this whitepaper examines:

• Preferences and behaviours of Gen Z during the university search process
• Common disconnects between international educators’ efforts and students’ expectations
• Insights on what type of online experience students actually want from your institution
• Benefits of peer-to-peer communication
• How IDP and Unibuddy can support institutions using our new integration